Lululemon Athletica is reinforcing its ecosystem in yoga and fitness through the agreed takeover of Mirror for $500 million. Launched in New York just two years ago, Mirror is a digital home fitness device functioning as a full-length mirror and...
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Hydrow has raised another $25 million in a funding round led by L Catterton, the private equity firm that previously invested in Peloton and many other fitness companies. The Boston-based supplier started shipping its connected rowers last year...
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Echelon Fitness is preparing to launch distribution of its home fitness products in France and Germany, after a huge leap in demand in the last few weeks. Lou Lentine, Echelon’s chief executive, said the business doubled in the first quarter,...
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Soaring demand for home fitness gear whipped up sales at Peloton Interactive, which were up by 65.5% to $524.6 million for the three months until the end of March. Peloton said that it saw a “significant increase” in the demand for its...
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eGm has paused several projects in which it invested millions of euros to fully focus on software products that help gyms to become “part of the solution” for the health crisis. Philipp Roesch-Schlanderer, the German company’s chief...
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It could take several weeks for Nautilus to catch up with orders, due to avid demand for home fitness gear, the group said last week. “Although we’ve expanded production in response to continued strong demand, we carry over a significant...
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Just a few weeks ago, Precor brought together some of its largest European customers in Salzburg. The purpose was a pre-launch of the Resolute selectorised strength range. But the get-together enabled Precor to update partners about its sharpened...
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Digital fitness suppliers have been swamped in the last weeks, as lockdowns are hugely inflating demand for digital training. For a few operators, such as Fitness First in Germany, the health crisis is leading to accelerated investments. It has...
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Escalating restrictions and gyms closures around Europe have led to soaring usage of online training contents, with support from club operators and their content and tech partners. Most of the larger operators are offering digital workouts and...
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"While our stationary stores are closed due to confinement, we’re continuing to deliver to your home,” reads the message on the online store of Fitness Boutique, the specialist French fitness retailer. Like most stores in France, Italy, Spain...
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