Dyaco and Gym80 strike partnership

22 May 2018

Dyaco International and Gym80 International have struck a strategic partnership that should allow the two companies to share infrastructure and resources for their complementary product ranges.

This comes after both equipment suppliers have taken a strategic turn. On the back of a management transition last year, Gym80 has decided to sharpen its focus on its strength equipment, while Dyaco has started building up a team of seasoned executives to market a growing commercial and medical range.

The Taiwanese group has been moving fast since Daniel Clayton joined earlier this year to lead this team, focusing on the Spirit Fitness brand. He said the tie-up with Gym80 would provide operators with a full range of outstanding products for all commercial and medical market sectors. “In turn, this partnership will support and accelerate the ambitious growth plans that each company has,” added Clayton, formerly with Technogym and Johnson Health Tech.

The two companies said that they remain independent, the deal does not involve any equity, and existing partnerships remain in place. These include a distribution partnership between Gym80 and the company behind Intenza.

Read the full story in FNE#56.

Fitness News Europe is an independent business publication for managers, investors and other stakeholders in the international fitness industry, who want reliable, topical business information about their market.

  • Fitness Industry News

    Fast, reliable and independent business news from the European fitness industry, leaning on an unparalleled network of contacts across international sports and fitness markets.

  • Exclusive Analysis

    Well-informed and often exclusive analysis relating to the European fitness sector, providing insights into market dynamics, company strategies and financial opportunities.

  • Business Reports

    An essential business tool for executives and investors, with regularly updated analysis that is available permanently online, along with news items and features compiled in bi-weekly electronic newsletters.

most popular